The second week in Apple v. Samsung saw a march of consultant witnesses describing the patents at situation in the case. Although the vapid relapse of any obvious could be deliberate dry, a couple of engaging nuggets of data emerged both in the courtroom, and in unblocked justice filings.
On the "confusion" front - Apple's affirm that consumers obtain befuddled by the similarities between Samsung's products and Apple's - consult assistant professor and veteran lawsuit consultant Kent Van Liere took the mount briefly. He'd conducted a blend of web surveys and "mall-intercept" surveys where he showed mall-goers videos of the unbranded front and side of the devices, and he testified that 52 percent of people surveyed related Samsung's Fascinate smartphone with Apple, and 51 percent related the Milky Way S II Epic 4G with the iPhone.
User interface consultant Ravin Balakrishnan minute the supposed bounceback underline of Apple's UI, using Powerpoint stacks and animations to help keep jurors from nodding off. He argued that Samsung infringed on Apple's bounceback obvious (the '381 obvious ) and that they did so knowingly: They knew how Apple solved the document-scrolling issue, and simply motionless to use Apple's way rsther than than developing its own, he claimed.
Unsealed justice papers this week moreover suggested expect sales total for Samsung's and Apple's smartphones and tablets entangled in the case.
Back in January 2011, Samsung reported the firm sole 2 million Milky Way Tabs . It looks similar to that figure wasn't truly loyal - the number is in fact closer to a tenth of that, 262,000 units in Q4 of 2010, and other 77,000 more the subsequent to quarter. And is to second entertain of this year, Samsung moreover reported sales of over 2 million tablets, when in fact the firm usually sole 37,000 tablets. That brings the total tablets Samsung has sole to around 1.4 million. Ouch.
Samsung's smartphone sales total transport ample better, with the Milky Way Prevail and Epic 4G bringing in the many units sold: 2.25 million and 1.89 million, respectively. From June 2010 to June 2012, Samsung sole a total of 21.25 million phones, accumulating over $7.5 billion in revenue.
Since their particular launches, Apple on the other palm has sole 85 million iPhones and 34 million iPads, and in the initial two buliding of 2012, over 19 million iPhones and over 10 million iPads have been sold. That's $50 billion in iPhone income and $19 billion in iPad income is to Cupertino company.
Last week you saw educational be evidence of from Apple management team Phil Schiller and Scott Forstall on the origins of the iPhone, iPad, and the iOS user interface. And one-time Apple pattern guru Susan Kare stepped in progressing this week to supply her consultant take on a few of the UI problems at hand.
Friday outlines the sixth day of the jury hearing in San Jose sovereign court. Apple's give advice mentioned that it expects to hang up its box by Monday at the latest, then Samsung will start its defense. After that, the "Samsung v. Apple" part of the hearing will start over Apple's purported transgression of Samsung's 3G-related patents .
For Wired's past coverage of the Apple v. Samsung trial, click here .
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