Friday, October 28, 2011

SeeSaw Video Website Close Down

The British streaming radio service, SeeSaw, has been closed down.

The website had been online reduction than two years, gift calm from BBC Worldwide, Channel 4, Channel Five and a few prolongation companies.

A organisation of investors led by Criterion Capital Partners took a most interest in the business in July. CCP moreover owns the amicable network Bebo.

Experts mentioned the business was squeezed out by bigger players in the online video market.

SeeSaw was combined by the media services company, Arqiva, in February 2010. It used properties from the aborted catch-up TV platform, Project Kangeroo, that had been deserted by the UK's contest regulator.

It offered a operation of free-to-watch programmes upheld by advertising, with an elective price to spin the adverts off. It moreover had reward pay-to-watch shows.

The firm mentioned it expected to expand the service over TVs to set-top boxes and games consoles. However, it usually ever managed a "test service" on the Boxee internet TV device.

In January this year Arqiva put the service up for "strategic review", heading to the sale of a 75% interest 6 months later.

The San Francisco formed investor, Criterion Capital Partners, became the new most stakeholder.

Channel 4's one-time arch executive, Michael Jackson, was voiced as the firm's new chairperson designate. However reports indicate he walked divided from the post in September before long after Channel 4 pulled its content.

Channel Five private its shows around a fortnight later.

"Having finished the sale of SeeSaw in July, Arqiva is really unhappy by the disaster of the new investors to supply their committed funding," the firm told the BBC.

"Without that appropriation the service had to close."

Criterion Capital Partners could not be reached for comment.

"In the finish they didn't have the subsidy they indispensable to make it - the type of calm that drives poignant levels of usage," mentioned Ian Maude, head of Internet at Enders Analysis.

"They were in a really aggressive market. ITV wouldn't supply them content, and Channel 4 usually did for a while. With contest from Google's YouTube they just didn't have a chance."

The fighting for viewers is set to feature serve over the next year.

The US movie and TV service Netflix voiced progressing this week that it will launch a streaming service in the UK in 2012. US tradesman Amazon is moreover investing in its opponent LoveFilm product, and YouTube launched its UK movie let stage progressing this month.

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