Ross Video And Mass Relevance Help "The Voice" Viewers Correlate In Twitter

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Jul 15, 2011 3:30 PM

NBC's new strike show, "The Voice," is using on-screen Twitter feeds generated by Ross Video's XPression 2-D/3-D CG and Motion Graphics System and amicable information feeds moderated by the Mass Relevance Platform .

Ross's XPression graphics were used for both the descend third Tweet manifestation on-air and a Twitter river that ran opposite 4 flat-screen monitors in "The Voice's" amicable media room.

The NBC uncover longed for a live graphics stage that would interface simply to live amicable data, and the XPression and Mass Relevance formation worked together well. They worked together so well, in fact, the two companies wish to conspire once again on other projects.

XPression was able to link up to the Mass Relevance Platform around the platform's built-in Datalinq Server to give a burly visible part is to live amicable data. For the descend third, a elementary focus was combined that mined the moderated amicable feed and authorised the XPression user to manage when the striking came on shade and when the Tweets

Mass Relevance enables entertainment, media, sell and production brands to expostulate real-time rendezvous by amicable curation. Ross Video designs, manufactures and supports products for use in live production applications.