Sir Richard Branson has won manage of the domain name richardbranson.xxx.
The industrialist had been in disagreement with Australian Sean Truman, who purebred the domain name final year.
The National Arbitration Forum (NAF), a US-based intercession body, ruled that Mr Truman had purebred and used richardbranson.xxx "in bad faith".
The .xxx domain was introduced as a home for publishing and other adult-orientated web sites in 2011.
"We fret about the injustice of Sir Richard's name and he is gratified that you right away have it beneath our ownership," mentioned Nick Fox, a orator is to owner of the Virgin business empire.
Icann, the body that has on the whole shortcoming for domain names, had systematic the give of the richardbranson.xxx domain name to Virgin, Mr Fox added.
Trademark owners were given the chance to inhibit the registration of .xxx domain names final year before they were done existing for broad open registration.
Mr Fox mentioned that Virgin was in the routine of carrying out this when Mr Truman purebred it, 4 days after broad availability.
In Mr Truman's evidence to the NAF, he contended that he had purebred the domain name as a "souvenir" since his adulation of Sir Richard.
He argued that Sir Richard has a story of using the "sex sells" element in his business activities, using "Virgin" as a generic brand name.
The NAF ruled that Mr Truman should have established that his registration and manage of richardbranson.xxx "would offer to annoy or embarrass" Sir Richard.
Thomas Frederiksen, arch working executive at UK web hosting firm One.com, warned that the .xxx domain could result in major problems for businesses.
"If someone has purebred your company's name, or in this box the name of your CEO, it can henceforth damage your brand," he said.
"This is a unique box as not all firm CEOs will be able to argue that their name is stable beneath egghead skill law."
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