Friday, January 6, 2012

Civolution To Demo Real-time Calm Triggering Service At CES

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Jan 5, 2012 4:30 PM

Civolution will be demonstrating its new real-time calm triggering service at the 2012 International Consumer Electronics Show (CES). The new service enables synchronized ad smoothness to second-screen applications by leveraging Civolution's endless announce monitoring infrastructure of more than 1700 TV channels worldwide, of that more than 1250 are national and local channels in North America casing all 210 Designated Market Areas.

Civolution's newest gift for second-screen and chic TV focus providers, together with amicable TV platforms, is a server-side calm triggering service that provides real-time approval of announce calm such as advertisements, movies, TV series, song and more. By automatically notifying focus providers in real time of what calm is airing on that channel, the service allows is to synchronization of value-added functionality such as content-specific credentials information, hyperlinks and synchronized amicable newsfeeds, all inside of the developer's second-screen or chic TV applications. The focus provider can thereby offer users a more absolute and enchanting TV-synchronized experience.

In addition, the service enables focus providers to work more deeply with promotion agencies and brands to serve monetize their app platforms. Through Civolution's real-time ad I.D. and triggering service, to be demonstrated at CES, synchronized ads or ad-interactivity may be delivered to second screens, fluctuating the promotion experience over multi-part screens in a synchronized manner.

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