Apple aims to expostulate the use of electronic textbooks in the classroom by creation it simpler for publishers to emanate interactive titles.
The firm has voiced a operation of new collection and services that it claims will "reinvent the textbook".
Leading names in informative resources are involved, inclusive the world's biggest, UK-based Pearson Publishing.
Apple will vie with existing offerings from Amazon's Kindle and Barnes and Noble's Nook device.
Roger Rosner, Apple's clamp boss of capability applications, demonstrated the books, a few of that are right away existing to download, at an eventuality in New York.
Also on manifestation was iBooks Author, a giveaway module that will enable educators and authors to make their own interactive books is to iPad.
Apple has moreover mentioned it has extended iTunes U - the informative division of its iTunes store - to enable a wider extent of university turn resources.
The company's comparison vice-president, Philip Schiller, mentioned books directed at high college students would be labelled at $14.99 (10) or below.
Louise Robinson, boss of the Girls' Schools Association, mentioned e-textbooks could bring preparation to life "in a way we've not had before".
"Having cinema and videos embedded; being able to search; look up a glossary; write your own records and then going to examination questions... only restraining it all together on one device is a enchanting experience we regard is to the children."
However, she warned that UK schools were still a few way from being able to entirely utilize such technologies.
"It's a outrageous challenge, it unequivocally is," she told the BBC.
"Most schools do not have wireless, and we have not as nonetheless got to the indicate where every youngster has the aptitude to purchase such a device.
"We currently have college systems where we take books from one year to other - since right away we'll have to have a looseness for any book for any child."
She updated that gripping students trained whilst using gadgets gift the internet and games together with textbooks could be hard work for teachers.
Genevieve Shore, Pearson's executive of digital strategy, said: "We're gay with the results and we hope that readers, students, teachers and parents are too.
"We see massive future to emanate these kinds of programmes for more students, more stages of learning and more geographic markets."
Allen Weiner, investigate clamp boss for Gartner, warned that Apple had a fighting on its hands against other existing competitors.
"They're competing with companies similar to Adobe head on - that is currently the product many people use to emanate books and magazines.
"Adobe has learned, quite in the final 6 months or so, that there's a need for cross-platform publishing.
"Apple are receiving the conflicting draw close - in essence forcing people to have possibly Macs or iPads."
Mr Weiner sharp out that amid Apple's competitors in the e-textbook marketplace are a few of the allies Apple voiced on Thursday.
Along with 4 other publishers, Pearson Publishing own CourseSmart, the "world's largest" retailer of digital march materials.
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