RIM can't grasp a break. Not usually is the firm coping with discouraging PlayBook inscription sales, it's moreover receiving a nearby half-billion-dollar strike for sitting register that contingency right away be sole at rock-bottom prices.
RIM voiced on Friday that the firm wouldn't be discussion its financial targets is to year, essentially due to the failed opening of the BlackBerry PlayBook tablet. It pushed 150,000 units this quarter, compared with 250,000 final quarter, and 500,000 in the initial entertain of the year.
The firm is gift the plagued inscription for dramatically reduced prices by Dec. 3. Prices were slashed $300 opposite the product line-up, and rapidly sole out at retailers similar to Best Buy by final week's Black Friday. Nonetheless, RIM voiced currently that it's noticing "a pre-tax ability in the third entertain of mercantile 2012 of roughly $485 million, $360 million after tax, connected to its register gratefulness of BlackBerry PlayBook tablets."
Quick to note an "increase in demand," RIM's co-CEO Mike Lazaridis offered up one after another encouragement is to tablet.
"RIM is committed to the BlackBerry PlayBook and believes the inscription marketplace is still in its infancy," he mentioned in today's press release. "Although a number of factors have led to the need for an register ability in the third quarter, you think the PlayBook, that will be serve extended with the arriving PlayBook OS 2.0 software, is a convincing inscription for consumers that moreover offers unique safety and manageability features is to enterprise."
RIM's BlackBerry PlayBook jumped on the inscription direction a bit prematurely. The device had a number of program problems right out of the gate, many particularly problems with Flash content. It garnered muted reviews that led to a paltry placement network as carriers similar to Sprint opted not to sell the device.
And no, RIM's PR troubles do not finish with significant loss warnings. In a microcosmic e.g. of adding insult to injury, a couple of its employees just sparked an general incident.
The span of RIM employees on a non-stop, Beijing-bound flight knocked back a couple of as well many drinks and proposed misbehaving so really bad that the craft incited around and forsaken them off in Vancouver. Due to attention regulations concerning the number of hours a flight staff can work, the flight, that originated in Montreal, was grounded for 18 hours and its 314 passengers were put up in hotels is to night.
The two RIM employees were arrested for their behavior, and have to pay Air Canada a excellent of $35,878 each. They're moreover on one-year trial from drifting Air Canada, and are dangling from RIM tentative serve investigation.
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