Play.com has warned its customers to "be vigilant" after a safety crack led to a few personal data being compromised.
The retailer, that sells music, videos and games, blamed other firm that it employs to do marketing.
It mentioned that no remuneration sum were stolen, but asked users to beware of spam e-mails containing toxic links.
The firm has apologised adage it had "taken every step to ensure this doesn't come about again".
In a statement, Play.com's arch senior manager John Perkins said: "On Sunday 20 Mar a few customers reported reception a spam e-mail to e-mail addresses they usually use for Play.com."
"We think this situation might be connected to a few inconsistent wake up that was identified in December 2010 at the e-mail service provider, Silverpop.
"Investigations at the time showed no indication that any of the patron e-mail addresses had been downloaded.
"We reacted right away by informing all the customers of this future safety crack in demand for them to take the vital precautionary steps."
The retailer, that operates out of Jersey, mentioned that all of its customers had now been warned to be prudent of e-mails looming to come from Play.com.
It has moreover requested that any questionable messages be forwarded to privacy@play.com .
US-based firm Silverpop was in use by the site in 2008 to succeed e-mail selling and communications.
Silverpop's manager of corporate communications, Stacy Kirk, told the BBC that the usually safety situation it had been affected by happened final year, and that it had told all affected customers at the time.
"Silverpop was amid several technology providers targeted as segment of a broader cyber assault that occurred in the drop of 2010," she said.
"At that time, you really rapidly stopped the attack, told all customers impacted by the wake up and began using the FBI, law coercion and third celebration safety experts to help pick out those accountable and take any extra stairs vital to ensure this did not come about again.
"We are assured that the crack final year waste an removed incident."
Ms Kirk would not approve that Play.com was amid those contacted due to client confidentiality.
Some users on Twitter and in deliberation forums have reported an enlarge in spam e-mail to accounts sealed up to Play.com, with a few of these e-mails containing links to websites containing malware.
Phishing scams are written to pretence users in to desiring they are pity data with a firm that they trust, and giving out personal data such as a credit card details.
However, it cannot be fixed that the e-mails were sent as a outcome of the data crack at Play.com.
Some customers who received Play.com's bell e-mail questioned its effect as it did not impute to them by name.
Play.com's website now contains no observe or superintendence about the breach.
Many users have moreover complained that it is now not probable to manually eliminate credit card sum from the site.
Paul Vlissidis, technical director of IT safety firm NGS Secure, mentioned that such situations are a leading regard for retailers and their customers.
"Online businesses, even those of Play.com's size, cannot means the loss of repute and patron certitude that loosening of this sort causes," he said.
"While it is a debility in the safety of a third celebration that has authorised this data breach, it is the shortcoming of all organisations traffic with personal patron data to ensure thorough safety audits have been carried out in all areas of outsourced work."
Mr Perkins has changed to re-assure customers that other data kept with Play.com is safe.
"We would moreover similar to to encourage the customers that all other personal data (i.e. credit cards, addresses, passwords, etc.) are kept in the really secure Play.com environment.
"Play.com has one of the many strict inner standards of e-commerce safety in the industry.
"On interest of Play.com, I would similar to to once once again apologize to the customers for any nuisance due to a future enlarge in spam that might be caused by this issue."
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